Marketing Plan for Utilizing the Adult Nurse Practitioner at an HIV/AIDS Clinic
A 9 page paper discussing increased utilization of nurse practitioners for direct patient care at an HIV/AIDS clinic. Increased utilization of NPs in an HIV/AIDS clinic can bring about several benefits, including patient responsiveness, financial considerations and ability to see greater numbers of patients. Patients are likely to build closer interpersonal relationships with NPs than with MDs, which can benefit patients in a variety of ways, including how they manage their disease. Much of the territorial posturing by the medical community is falling away, enabling NPs and MDs to work in better cooperation for the good of their patients. Bibliography lists 18 sources

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