Decision Support Systems are the heart of business intelligence applications and are used by key personnel to help facilitate business strategy especially in times of uncertainty and change. Consider an organization that has been in the news lately and the business environment pressures they recently experienced. For this discussion board, please complete the following:

• Describe the pressures experienced by the company.
• Describe how the organization responded to those pressures.
• If you were the key decision maker of this company, what operational areas or periodic measures would you consider monitoring to ensure that your responses are effective and proper.

The video below goes through a hypothetical situation where an airline company must decide which customers will be accommodated when there is limited airline seating. The BSI team considers several factors by linking different database information systems.

Watch VideoBSI: Teradata Case of the Misconnecting Passengers

Duration: (7:48)

User: Teradata Corporation – Added: 2/23/11

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