My Company is E in BSG

Discussion 2.1: Driving Forces

What are the driving forces in the industry in which your company is competing [consider a SWOT]? What impact will these driving forces have? Will they cause competition to be more or less intense? Will they act to boost or squeeze profit margins?

Support your answer with research from scholarly sources.

3 paragraphs

Please use the data on the files attached: My Company is: E

Discussion 2.2: Affecting Action

List at least two actions your company should consider taking in order to combat any negative impacts of the competitive driving forces.

Support your answer with research from scholarly sources.

3 paragraphs

Please use the data on the files attached : My Company is E

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