Read the following articles and be prepared to give your opinion. How has the Internet changed the face of fundraising? Do you think telemarketing and direct mail will eventually become obsolete? Or do you think that there will still be a place for “older” techniques in future fundraising (such as Mal Warwick predicts?). Please research additional articles to back up your analysis.

• Dialing Innovation’s “The Future of Telemarketing Software”
• The Agitator’s “Telemarketing’s Future in Nonprofit Fundraising”
• Mal Warwick Associate’s “A New Direction for Tomorrow’s Direct Mail Fundraising”
• Grizzard’s “Fundraising Crisis!”

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