Please read the case that provided to you on PDF file then and respond to the following three questions

1. HubSpot has begun to differentiate its products as it has learned more about its customers. Should it do more? Should its pricing strategy change too? Does the software-as-service (SaaS) pricing model work for both Marketer Marys and Owner Ollies? Should HubSpot try to immediately capture more value for either of these customers?

2. Are Halligan and Shah being too stubborn by not doing any outbound marketing? Or should they continue to practice what they preach by focusing on inbound marketing alone?

3. Halligan and Shah want HubSpot to be to marketing, what saleforce.com is to sales. What would your plan of action to be to make that happen? Why would you take these actions? What keeps you up at night about your plan?

This word should be done on word file

Please write down questions before respond to them

Proved your references and no plagiarism

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