• Explain the SWOT Analysis for your client.
• Identify your client’s Target Market.
• Describe Porter’s Five Forces Model for your client’s industry.
• Explain how the BCG Matrix applies to your client’s product or services.

Please have fun with this and challenge yourself to discover marketing in the real-world.

Please don’t forget to format it the same way as your final paper.

Below are the minimum requirements of your mid-term.

4-5 pages Double Spaced, Times New Roman

Annotated Bibliography in APA style with 5-7 citations (References may not be older than 2015)

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second assignment:

Below are the requirements of your report.

Marketing Consultant Report

6-8 pages Double Spaced, Times New Roman

Must Include an Introduction, Recommendation, and Conclusion as well as…

Minimum of 3 Focus Areas Chapter 2 must be one of the areas

Annotated Bibliography with 10-15 citations (References may not be older than 2015)

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