FOR PROFESSOR GEEK

ASSIGNMENT:

 -project plan should be a fictitious company and
 product or service. I recommend you choose a consumer
 product; e.g. shampoo, deodorant, soft drink, candy bar,
 cereal, etc. or non technological services; e.g. haircuts,
 oil changes, spa’s, beauty treatments, etc. By choosing
 a simple consumer product or service it will allow you to
 clearly see how the Marketing Concepts work; e.g. 5C’s,
 4P’s and STP. Also, consumer products and services will
 give you ample resources from which to conduct your
 research. More complex technological products and services
 involve concepts outside the scope of this basic marketing
 class and could obfuscate the course’s main objectives,
 the basic marketing concepts.

– Paper’s originality to be checked for pragiarism in
 Turnitin.

** MORE INSTRUCTION ATTACHED IN FILE NAMED ASSIGNMENT_1.DOCX**

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