Research two scholarly articles that are interrelated.

• https://www.cleverism.com/ultimate-guide-to-marketing-myopia/ (Links to an external site.)Links to an external site.
• Marketing Myopia (Links to an external site.)Links to an external site.Aapparently the link is no longer valid
• The New Marketing Myopia (Links to an external site.)Links to an external site.

Using your research, course materials, and personal understanding, evaluate and comment as to your agreement or disagreement with these scholarly articles.

Based on your understanding of these articles, address the following:

1. Is either one of these, or both, valid in today’s market environment?
2. Is there a third concept that should be considered and if so, what is the concept?

Initial post should be at least 200 words. Support your initial posts and response posts with scholarly sources cited in APA style.

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