Within the Discussion Board area, write page words that respond to the following questions with your thoughts, ideas, and comments. This will be the foundation for future discussions by your classmates. Be substantive and clear, and use examples to reinforce your ideas.

Health care markets in the United States are rapidly changing. The effectiveness of marketing techniques, competition, and the demands for health care services vary by geographic region for a variety of reasons.

Discuss the following for this assignment:

• Describe the importance of profiling a market’s area.
• Discuss 2–3 sources of primary and secondary data that can be used to analyze a market.

The use of APA Style and scholarly references published within the last 5 years is required.

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